Innovation management

Innovation management is a combination of the management of innovation processes, and change management. It refers to product, business process, marketing and organizational innovation. Innovation management is the subject of ISO 56000 (formerly 50500)[1] series standards being developed by ISO TC 279.

Innovation management includes a set of tools that allow managers plus workers or users to cooperate with a common understanding of processes and goals. Innovation management allows the organization to respond to external or internal opportunities, and use its creativity to introduce new ideas, processes or products.[2] It is not relegated to R&D; it involves workers or users at every level in contributing creatively to an organization's product or service development and marketing.

By utilizing innovation management tools, management can trigger and deploy the creative capabilities of the work force for the continuous development of an organization.[3] Common tools include brainstorming, prototyping, product lifecycle management, idea management, design thinking, TRIZ, Phase–gate model, project management, product line planning and portfolio management.[4] The process can be viewed as an evolutionary integration of organization, technology and market by iterating series of activities: search, select, implement and capture.[5]

The product lifecycle of products or services is getting shorter because of increased competition and quicker time-to-market, forcing organisations to reduce their time-to-market. Innovation managers must therefore decrease development time, without sacrificing quality or meeting the needs of the market.[6]

  1. ^ de Casanove Alice (ISO TC 279 chairwoman); Morel Laure (2017). "ISO 50500 series innovation management: overview and potential usages in organizations". ISPIM.{{cite news}}: CS1 maint: numeric names: authors list (link)
  2. ^ Kelly, P.; Kranzburg M. (1978). Technological Innovation: A Critical Review of Current Knowledge. San Francisco: San Francisco Press.
  3. ^ Clark, Charles H. (1980). Idea Management: How to Motivate Creativity and Innovation. New York: AMACOM.
  4. ^ Aas, Tor Helge; Breunig, Karl Joachim; Hydle, Katja (2017). "Exploring new service portfolio management". International Journal of Innovation Management. 21 (6). doi:10.1142/S136391961750044X. hdl:10642/5061.
  5. ^ Tidd, Joe; Bessant, John (2009). Managing Innovation: Integrating Technological, Market and Organizational Change 4e - first ed. with Keith Pavitt. Chichester: Wiley.
  6. ^ Trott, Paul (2005). Innovation Management and New Product Development. Prentice Hall. ISBN 0273686437.