Raw (WWE brand)

Raw
Logo for the brand and the Raw television program as of September 30, 2019
Product typeProfessional wrestling
Sports entertainment
OwnerWWE
Produced byPaul "Triple H" Levesque
Bruce Prichard
CountryUnited States
IntroducedMarch 25, 2002
(first split)
July 19, 2016
(second split)
DiscontinuedAugust 29, 2011
(first split)
Related brandsSmackDown
ECW
NXT
205 Live
NXT UK
TaglineMust be Monday[1]

Raw is a brand of the American professional wrestling promotion WWE that was established on March 25, 2002. Brands are divisions of WWE's roster where wrestlers are assigned to perform on a weekly basis when a brand extension is in effect. Wrestlers assigned to Raw primarily appear on the brand's weekly television program, Monday Night Raw, also referred to simply as Raw. It is one of WWE's two main brands, along with SmackDown, collectively referred to as WWE's main roster. The brand was discontinued between August 2011 and July 2016.

In addition to Raw's main television program, less-utilized wrestlers also appear on the brand's supplementary show, Main Event. Raw's wrestlers also perform on the branded and co-branded pay-per-view and livestreaming events. During the first brand split (2002–2011), Raw wrestlers also competed on the former supplementary show, Heat, and on ECW under a talent exchange program with the former ECW brand, while during the second brand split (2016–present), the brand's wrestlers have appeared in the interbrand Worlds Collide, Mixed Match Challenge, and annual Tribute to the Troops events. Additionally during the second split, Raw's cruiserweight wrestlers competed on 205 Live when WWE's revived cruiserweight division was exclusive to Raw from 2016 to 2018 before 205 Live became its own brand.

  1. ^ "WATCH WWE RAW's New 'Must be Monday' Commercial". 30 March 2020.