New Balance

New Balance Athletics, Inc.
Formerly
  • New Balance Arch Support Company
  • New Balance Athletic Shoe Company
Company typePrivate
IndustryFootwear
Founded1906 (1906)
FounderWilliam J. Riley
Headquarters100 Guest Street, Boston, Massachusetts, U.S.
Key people
Products
RevenueUS$5.3 billion (2022)[2]
Number of employees
c. 6,500 (2023)[3]
SubsidiariesWarrior Sports
Websitenewbalance.com

New Balance Athletics, Inc. (NB), best known as simply New Balance, is one of the world's major sports footwear and apparel manufacturers. Based in Boston, Massachusetts, the multinational corporation was founded in 1906 as the New Balance Arch Support Company.

New Balance maintains a manufacturing presence in the United States, as well as in the United Kingdom for the European market, where it produces some of its popular models. New Balance claims to differentiate its products with technical features, such as blended gel inserts, heel counters and a greater selection of sizes, particularly for very narrow or very wide widths. The company is privately held and totaled $5.3 billion in revenue in 2022.[2]

  1. ^ "New Balance introduces new CEO: Joe Preston succeeds Rob DeMartini". ISPO.com. November 17, 2018. Retrieved April 30, 2020.
  2. ^ a b Guyot, Olivier (March 3, 2023). "New Balance reports 2022 revenue of $5.3 billion". Fashion Network. Translated by Nicola Mira. Retrieved June 12, 2023.
  3. ^ "New Balance Company Profile". Craft. Retrieved June 12, 2023.