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Insignia Systems, Inc.

Insignia Systems, Inc.
Company typePublic
NasdaqISIG
IndustryMedia services
FoundedMinnesota, United States (1990)
FounderGL Hoffman, David Eiss
Headquarters
8799 Brooklyn Blvd, Minneapolis, MN 55445
,
U.S.
Area served
United States
Key people
Kristine Glancy (CEO), Jeff Jagerson (CFO),
ProductsIn-store consumer marketing services
WebsiteInsigniaSystems.com

Insignia Systems, Inc., (NASDAQ: ISIG) often referred to as just Insignia, is a publicly traded U.S. Corporation that manufactures point of sale in-store signs and promotional advertising media for consumer packaged goods companies and retailers.[1] Insignia is one of three companies in the United States (the other two are Valassis Communications and News America Marketing) that control almost all the in-store ads and grocery coupons in the United States.[2]

The company is broken into two parts, the first of which maintains a relationship with retailers for placing signs in stores.[3] The second part markets and provides signs to Fast-moving consumer goods, better known as consumer packaged goods companies (or simply CPG companies), which are then placed into the partnering retail locations.[3]

  1. ^ "Insignia Systems, Inc.Company Information". Hoovers. February 13, 2014.
  2. ^ Jim Edwards (February 9, 2011). "Why News Corp.'s Settlement With Insignia Creates a Grocery Ad Cartel". BNET (CBS). Retrieved 2011-07-18.
  3. ^ a b "About Us". Insignia Systems, Inc. October 20, 2014. Archived from the original on December 13, 2014. Retrieved December 4, 2014.